Calgary, AB

The rest of this site says “we”. I'm the one who answers for it.

Who is behind BrainWage?

Eddy, in Calgary. I started BrainWage and I still do the work. I also wrote the software that does the repetitive half of it, including the free check on this site and the audit that comes out of it.

So when the rest of the site says “we”, there is a name attached to it. No account manager standing between the question you asked and somebody who can answer it. No junior you were never told about, no content farm. Whoever picks up your account has your site open in front of them.

I'd rather set that expectation on day one than have you discover it in month three.

What has it done so far?

The first two clients willing to be named are a pharmacy and a weight-management clinic in Edgemont, in Calgary's north-west. Their Google positions are printed on the home page with the date we checked them, so you can open a tab and search any of them yourself. The pharmacy's clicks from Google are up 79% across equal 34-day periods, from its own Search Console, and Google's AI answer box has started naming it.

That is the same three jobs I'd do for you: the plain Google results, the map listing, and what an AI assistant says when someone asks it for a business like yours.

Why the name?

Every business owner needs another capable pair of hands they can't quite justify hiring, someone to fix the website, keep the Google listing right, watch the rankings, answer the reviews. That person costs a salary.

BrainWage is that job, done for a fraction of the wage, with software doing the repetitive parts and me doing the parts that need judgement. Hire a brain, skip the wage.

Why I work this way.

Most of what I do is for local businesses where a missed call is a real loss: pharmacies, clinics, trades, shops with one location and no marketing department. Those owners don't need a strategy deck. They need to be in the right Google category, they need their site to answer the question someone actually typed, they need an AI assistant to name them when it's asked, and they need to know what was done for the money.

So the whole thing is built out of things you can check: a free check that tells you when nothing is wrong, an audit you see before you pay for anything, screenshots of what an AI assistant says about you when someone asks for a business like yours. If I can't show it to you, I don't claim it, and if the number went down, the report says it went down.

What do you actually do differently?

Speed at the start, and receipts throughout. The first fixes go live within 1 week, not in month two after a discovery phase.

Then every change is written down before it happens, snapshotted before it ships, and reported in plain English afterwards. You should never have to wonder whether you got anything for the money.

What won't you do?

Promise rankings. Buy links. Publish health content without a named reviewer. Post fake reviews or seed fake threads to game an AI answer. That gets a local business burned, and it's not worth anyone's month.

I also won't take the work if the free check comes back clean. Selling a retainer to someone who doesn't need one is how this industry got its reputation, and I'd rather tell you there's nothing here and be the person you call when there is.

Common questions

Who actually does the work?
I do. I write the audit, I make the changes, and I send the report. If you get an email from BrainWage, I wrote it. The software handles the repetitive half — crawling, checking, pulling the numbers — and I handle every decision it can't make.
Do you only work with businesses in Calgary?
Calgary is the market I know, and it's where nearly all the work is. I also take on businesses in Airdrie, Chestermere, Cochrane and Okotoks — close enough that the same map results, the same competitors and the same customer searches apply. Further out than that and I'd be guessing about a market I haven't watched, which isn't worth your money.
What happens after I book a call?
You pick a time on the site and a Meet invite lands in your inbox. On the call I share my screen and go through your site with you: what's broken, what it's costing you, and what I'd fix first. If there's nothing worth fixing, I say that instead — I don't sell a retainer to someone whose site is already fine. If you'd rather just email, that works too; it's my inbox, not a queue.
What if I want to stop?
You email me and it stops at the end of that month. There's no contract, no notice period and no exit fee. Everything I built stays on your site and in your Google profile, because it was always yours.

Talk to me directly.

Run the free check first if you like; it'll make the call more useful. Or just email me. It's my inbox, not a queue.

Book a call→eddy@brainwage.ca